HOTEL OPERATOR | STRATEGIC ADVISOR | GCC-FOCUSED
From Asset To Destination
We help owners unlock the full potential of their assets by transforming them into successful hospitality destinations.
EVERY GREAT ASSET HAS A CHAPTER ONE
Why Owners Choose Chapter One
Exceptional destinations aren’t built by chance. They are created through strategic thinking, operational excellence and a partner who understands both an owner’s vision and the realities of every project.
A Better Way Forward
The industry is stuck. We rewrote the script. Traditional operating models often force owners to choose between performance and flexibility. Chapter One was built to deliver both.
CLARITY. CALM. CERTAINTY.
Flexible Operating Models
Every owner has different goals. Chapter One tailors the right operating model to match the vision, opportunity and long-term objectives of every project.
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White Label
Your Brand. Our Expertise.
Co-branded
A Shared Vision.
Chapter One Branded
A Proven Platform.
Featured Projects
Discover the destinations and developments currently entrusted to Chapter One.
OWNERS FIRST. ALWAYS.
Leadership Team
The minds, hearts and hands behind Chapter One that will transform your asset and put you first.
Federico Cerimonia
CEO & Founder (Italy)
Federico brings a global perspective shaped by diverse cultures and experiences having lived in four countries. He has led operations across iconic assets including the Burj Khalifa, Hilton, and Sonder, where he drove the brands’ growth in the UAE. Fede founded Chapter One to redefine how people live, stay, and experience space, while creating lasting value for owners and investors.
Federico Cerimonia
CEO & Founder (Italy)
Originally from Italy and having lived across four continents, Federico brings a global perspective shaped by diverse cultures and experiences. With a background spanning hotels, traditional residential, and residential hospitality, he has led operations across iconic assets including the Burj Khalifa, Hilton, and Sonder, where he drove the brand’s growth in the UAE. Blending operational expertise with a passion for design and human-centered hospitality, he founded Chapter One to redefine how people live, stay, and experience space, while creating lasting value for owners and investors.
Ilyas Haddad
Head of Operations (Morocco)
Originally from Morocco, Ilyas brings strong operational expertise gained at Sonder and Hilton. With a background in both hospitality and serviced living, he leads Chapter One’s operations with a focus on excellence, efficiency, and guest experience.
Lara Mengatti
Head of Commercial (Brazil)
Originally from Brazil, Lara brings extensive experience in corporate housing and serviced living. After successfully launching Apartool in the UAE, she joined Chapter One to lead our commercial strategy, build partnerships, and drive growth across the region.
Dima Saleh
Designer (Lebanon)
Born in Lebanon and a “citizen” of Dubai, with a background at Indigo Living, Dima brings extensive experience in hospitality interiors, branded residences, and lifestyle design. She leads Chapter One’s design and experience direction, shaping spaces that connect emotionally and elevate everyday living.
Yousif Auchi
Head of Development & Financial Strategy (USA)
Former Director of Finance at Hilton, Yousif brings deep expertise in financial structuring, hotel P&L optimization, and asset strategy. At Chapter One, he leads our development and financial strategy, ensuring every project delivers performance and long-term value.
LET’S WRITE YOUR NEXT CHAPTER
Start Your Chapter One
Let’s bring your space to life
Whether you’re an owner, investor, or developer we’d love to explore how Chapter One can activate your asset and deliver lasting performance.
hello@chapteronehospitality.com
Address
3551 Northern Ring Road, Riyadh (KSA)
Complete The Form
A member of our team will reach out to you within 1-2 business days.